MSP SignalBETA
Company record · observed Oct 5, 2026 · confidence 83%
UnclaimedIT service providerFounded 200322 staffLocal
DNA Communications logo

DNA CommunicationsIT service provider profile · Rochelle, IL

Rochelle, IL · localdnacom.com ↗(815) 562-4290
Ownership: IndependentPublic: NoTicker: ––Acquisition: ––Closed: ––
MSP score · confidence 83%
50.5OF 100
30-day change: –– · 1 of 4 change types in 180 days
National rank#18,264of 45,502 · top 41%
IL#745of 1,765 · top 43%
Rochelle#1of 1 · top 100%
Google 3.7★ (35)Organic ~4/moSecurity headers FDomain 25 yrsNAICS 517111

MSP Signal ranks DNA Communications #18,264 of 45,502 IT service providers nationally. DNA Communications is an IT service provider in Rochelle, IL, founded 2003, with 22 staff. It offers Business Internet, Ip Transit, Bgp Services.

Source: MSP Signal, DNA Communications company profile, Oct 5, 2026, https://mspsignal.com/msp/dna-communications

01

Score breakdown

5 pillars · weighted · 50.5 / 100
Reputation30%
50/100
Lifted by more Google reviews and a higher rating.
Presence25%
62/100
Lifted by a stronger website and public profiles.
Credibility20%
49/100
Lifted by a fuller record: services, credentials, pricing.
Scale15%
51/100
Lifted by team size.
Momentum10%
25/100
Lifted by more kinds of change in 180 days.
How the score works
Weighted contribution · how 50.5 is builtscore × weight = points
50.4of 100 · 49.6 unearned
0255075100
PillarScore / 100WeightPoints
Reputation
×30%15.1
Presence
×25%15.5
Credibility
×20%9.8
Scale
×15%7.6
Momentum
×10%2.5
▲ Momentum yields the fewest points per weight, the pillar with the most headroom.
30-day score Δ–no comparable history
30-day rank Δ–no comparable history
Change types · 180 d1 / 4momentum 25
Local rivals · 25 mihow chosen
5 mi15 mi25 mi1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell2 providers in this cell2 providers in this cell2 providers in this cellDNA COMMUNICATIONSPROVIDERS PER CELL12
18 IT service providers within 25 miBasemap © Esri, HERE, Garmin, OpenStreetMap contributors
Claim · free · local benchmarkPreview
rivals by score band · gap to nearest higher / lower · counts, locked rows are previews, not published facts
02

Signal feed

2 events · 26 wks ending Oct 5, 2026
Activity · returned samplelatest week: 1 event
Counts the returned sample; empty weeks do not prove complete monitoring coverage.
Oct 5, 2026
Website changedtitle changed: 'DNA Communications We are connecting you to the world! Skip ' -> 'DNA Communications – We are connecting you to the world! Ski'source: their website
recorded
Sep 5, 2026
SEO MovementOrganic Traffic: 20 to 4
large
Signal planSignal plan · full rival watch: every change at every nearby rival.See the Signal plan
03

Reputation

Google · 35 reviews
3.7
Listing: ––review velocity: 3 in the last 365 days
Star distribution: ––
What reviewers mention
––
Listings
––
SentimentMixed
Hours––
Other sources · BBB: –– · Facebook rating: ––
04

Services and offer

from their site
BBusiness Internet
IIp Transit
BBgp Services
CColocation
PPbx System
NNetwork Services
Industries
HealthcareManufacturingLogisticsGovernmentEducation
Availability
No 24/7 claim on their site
Guarantees
––
Compliance
––
Works with
––
Partners
––
05

Web & search

MSPSIG.RPT search scan · technical record
Organic visits~4/ month est.
Domain authority–/ 100
Top keywords · position
Organic keywords, top keywords, backlinks, referring domains and paid search: Signal plan. Owners see their own.
Website technology
Google Search Console
▸ Open technical record · web maturity 63 / 100
SEO8/15
Blog0/15
Pricing0/10
Reviews10/10
Socials5/10
Longevity10/10
Email Auth15/15
Site Depth10/10
Brand Assets5/5
unmeasured components: none
Performance · SEO · Accessibility53 · 85 · 89
Email authSPF · DMARC p=quarantine
CDNCloudflare
Hosting––
Blognone
Subdomains5
Security headersF
06

Record & location

HQ
5 mi10 miHQMap of DNA Communications headquarters in Rochelle (approximate HQ area)Approximate HQ areaBasemap © Esri, HERE, Garmin, OpenStreetMap contributors
DNA Communications website snapshot
Website
Location
601 1st Ave
Founded
2003
Staff
22 staff · national median 10
Languages
English
Annual revenue
$1M to $10M · range · exact estimate on the Signal plan
NAICS
517111
Also from
––
States served
IL
07

People & hiring

3 tracked · 2 leaders
Staff by department
Finance
2
Information Technology
2
Media And Commmunication
2
Sales
1
Support
1
Operations
1
Human Resources
1
Entrepreneurship
1
Hiring
0job postings in 90 days
Job postings: ––
Careers page ↗
08

Recognition, news & about

public sources
Awards & rankings
––
Peer mentions in 90 days: 0 · BBB: ––
In the news
DNA Communications - Medical Marketing and Media
Jun 9, 2026 · Medical Marketing and Media
DNA Communications trots out dnaHelix, global strategic comms support for biotechs - PRWeek
Nov 19, 2025 · PRWeek
About

In their own wordsDNA Communications is a telecommunications company based in Rochelle, Illinois, founded in 2003. The company specializes in high-speed digital communications services for rural communities in north-central Illinois, catering to homes, businesses, government agencies, and commercial enterprises. As a Competitive Local Exchange Carrier (CLEC), DNA Communications is dedicated to bridging the digital divide in underserved areas by providing reliable and high-quality services at competitive prices. The company offers a range of services, including internet access through fiber optics, DSL, ADSL, and VDSL, as well as traditional dial-up. They also provide residential and business phone systems, SIP trunking, and long-distance solutions, with bundling options available. Additionally, DNA Communications offers managed services such as firewalls, switches, and data storage solutions. With a focus on community involvement and customer support, the company employs a local team to ensure personalized service. Plans for nationwide expansion are set for early 2025.

Leadership
2 leaders named
0 joined and 0 left in 90 days
Service areas
––
Partner badge
––
09

What they say about themselves

site quotations · unconfirmed
Site quotations: ––up to three quotations per category
10

Frequently asked questions

reuses public facts · FAQ schema
Where is DNA Communications located?

601 1st Ave.

How many people work at DNA Communications?

DNA Communications has 22 staff.

What services does DNA Communications offer?

Business Internet, Ip Transit, Bgp Services, Colocation, Pbx System, Network Services.

How does DNA Communications rank among IT providers in Rochelle?

#1 of 1 observed providers in Rochelle; #18,264 of 45,502 nationally.

Is DNA Communications claimed on MSP Signal?

Not claimed.

Claimed · not shown (unclaimed) · Verified data · conditional on field sources · Registered entity · conditional on legal-entity nameLast observed Oct 5, 2026 · Citation: DNA Communications company profile · https://mspsignal.com/msp/dna-communications
Correct this recordClaim this company