MSP SignalBETA
Company record · observed Sep 25, 2026 · confidence 67%
UnclaimedIT consultingFounded 201272 staffLocal
FarWell logo

FarWellIT service provider profile · Madison, WI

Ownership: IndependentPublic: NoTicker: ––Acquisition: ––Closed: ––
MSP score · confidence 67%
56.2OF 100
30-day change: –– · No changes detected in the last 180 days.
National rank#10,726of 45,502 · top 24%
WI#181of 609 · top 30%
Madison#24of 87 · top 28%
Google 3.7★ (3)Organic ~333/moSecurity headers FHosting CloudflareDomain 12 yrsNAICS 541611

MSP Signal ranks FarWell #10,726 of 45,502 IT service providers nationally. FarWell is an IT service provider in Madison, WI, founded 2012, with 72 staff. It offers Compliance.

Source: MSP Signal, FarWell company profile, Sep 25, 2026, https://mspsignal.com/msp/farwell

01

Score breakdown

5 pillars · weighted · 56.2 / 100
Reputation30%
63/100
Lifted by more Google reviews and a higher rating.
Presence25%
78/100
Lifted by a stronger website and public profiles.
Credibility20%
37/100
Lifted by a fuller record: services, credentials, pricing.
Scale15%
69/100
Lifted by team size.
Momentum10%
0/100
Lifted by more kinds of change in 180 days.
How the score works
Weighted contribution · how 56.2 is builtscore × weight = points
56.2of 100 · 43.8 unearned
0255075100
PillarScore / 100WeightPoints
Reputation
×30%19.0
Presence
×25%19.5
Credibility
×20%7.3
Scale
×15%10.3
Momentum
×10%0.0
▲ Momentum yields the fewest points per weight, the pillar with the most headroom.
30-day score Δ–no comparable history
30-day rank Δ–no comparable history
Change types · 180 d0 / 4No changes detected in the last 180 days.
Local rivals · 25 mihow chosen
5 mi15 mi25 mi1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell2 providers in this cell2 providers in this cell2 providers in this cell2 providers in this cell2 providers in this cell2 providers in this cell2 providers in this cell2 providers in this cell3 providers in this cell3 providers in this cell3 providers in this cell3 providers in this cell3 providers in this cell4 providers in this cell5 providers in this cell5 providers in this cell6 providers in this cell8 providers in this cell17 providers in this cellFARWELLPROVIDERS PER CELL117
108 IT service providers within 25 miBasemap © Esri, HERE, Garmin, OpenStreetMap contributors
Claim · free · local benchmarkPreview
rivals by score band · gap to nearest higher / lower · counts, locked rows are previews, not published facts
02

Signal feed

no events returned

No changes detected in the last 180 days.

Signal planSignal plan · full rival watch: every change at every nearby rival.See the Signal plan
03

Reputation

Google · 3 reviews · 1 listings
3.7
Listing: FarWell · Business management consultant · Maps ↗review velocity: 0 in the last 365 days
Distribution · listing sample of 3
0
1★
1
2★
0
3★
1
4★
1
5★
4–5★ 2 · 66.7% 3★ 0 · 0.0% 1–2★ 1 · 33.3%, not the same population as the 3 reviews
What reviewers mention
––
Listings
FarWell3.7 · 3
Sentiment––
HoursMon–Fri 8 AM to 5 PM · Sat–Sun closed
Other sources · BBB: –– · Facebook rating: ––
From their Google profile

FarWell is a professional advisory services firm serving clients nationwide with offices in Madison and Milwaukee. We exist to help our team and clients thrive in a world of constant, fast-paced change. We are change navigators, project leaders, process experts, agile advocates and continuous improvement champions. At our core, we are a humble and collaborative team who love to solve problems and accomplish ambitious goals.

04

Services and offer

from their site
CCompliance
Industries
FinanceManufacturingNonprofit
Availability
No 24/7 claim on their site
Guarantees
––
Compliance
––
Works with
––
Partners
––
05

Web & search

MSPSIG.RPT search scan · technical record
Organic visits~333/ month est.
Domain authority–/ 100
Top keywords · position
Organic keywords, top keywords, backlinks, referring domains and paid search: Signal plan. Owners see their own.
Website technology
AIAlgoliaAmazon AWSAmazon CloudfrontAnthropic Claudedata providerCloudflareCloudflare CdnCloudflare DNSGodaddy DomainsGodaddy HostingGoogle Font API
▸ Open technical record · web maturity 76 / 100
SEO15/15
Pricing0/10
Reviews0/10
Socials10/10
Longevity10/10
Email Auth15/15
Site Depth10/10
Brand Assets5/5
unmeasured components: blog
Performance · SEO · Accessibility62 · 92 · 93
Email authSPF · DKIM · DMARC p=quarantine
CDNCloudflare
HostingCloudflare
Blog––
Subdomains8
Security headersF
06

Record & location

HQ
5 mi10 miHQMap of FarWell headquarters in MadisonHeadquartersBasemap © Esri, HERE, Garmin, OpenStreetMap contributors
FarWell website snapshot
Website
Location
1228 E Washington Ave, Madison, WI 53703
Founded
2012
Staff
72 staff · national median 10
Languages
English
Annual revenue
$10M to $50M · range · exact estimate on the Signal plan
NAICS
541611
Also from
––
States served
––
07

People & hiring

88 tracked · 8 leaders
Staff by department
Consulting
9
Business Development
4
Marketing
2
Operations
2
Entrepreneurship
2
Information Technology
1
Hiring
0job postings in 90 days
Job postings: ––
Careers page ↗ · jobs observed via Paycor
08

Recognition, news & about

public sources
Awards & rankings
––
Peer mentions in 90 days: 0 · BBB: ––
In the news
––
About––
Leadership
8 leaders named
1 joined and 0 left in 90 days
Service areas
––
Partner badge
––
09

What they say about themselves

site quotations · unconfirmed
Site quotations: ––up to three quotations per category
10

Frequently asked questions

reuses public facts · FAQ schema
Where is FarWell located?

1228 E Washington Ave, Madison, WI 53703.

How many people work at FarWell?

FarWell has 72 staff.

What services does FarWell offer?

Compliance.

How does FarWell rank among IT providers in Madison?

#24 of 87 observed providers in Madison; #10,726 of 45,502 nationally.

Is FarWell claimed on MSP Signal?

Not claimed.

Claimed · not shown (unclaimed) · Verified data · conditional on field sources · Registered entity · conditional on legal-entity nameLast observed Sep 25, 2026 · Citation: FarWell company profile · https://mspsignal.com/msp/farwell
Correct this recordClaim this company