MSP SignalBETA
Company record · observed Sep 24, 2026 · confidence 1.00
UnclaimedIT service providerFounded 1998205 staffLocal
SmartChoice logo

SmartChoiceIT service provider profile · New York, NY

Your one trusted point of contact for telecom, internet, network infrastructure and physical security solutions.

Ownership: not observedPublic: NoTicker: not observedAcquisition: not observedClosed: not observed
MSP score · confidence 1.00
77.9OF 100
30-day change: not observed · 1 of 4 change types in 180 days
National rank#216of 46,016 · top 1%
NY#17of 2,531 · top 1%
New York#11of 1,069 · top 2%
Google 4.8★ (71)Organic ~434/moSecurity headers FDomain 28 yrsNAICS 54151

MSP Signal ranks SmartChoice #216 of 46,016 IT service providers nationally. SmartChoice is an IT service provider in New York, NY, founded 1998, with 205 staff. It offers Compliance, VoIP and UCaaS.

Source: MSP Signal, SmartChoice company profile, Sep 24, 2026, https://mspsignal.com/msp/smartchoice

01

Score breakdown

5 pillars · weighted · 77.9 / 100
REPUTATION88PRESENCE92CREDIBILITY67SCALE86MOMENTUM25Local median overlay: not observed · how the score works
Weighted contribution · how 77.9 is builtscore × weight = points
77.9of 100 · 22.1 unearned
0255075100
PillarScore / 100WeightPoints
Reputation
×30%26.3
Presence
×25%22.9
Credibility
×20%13.4
Scale
×15%12.9
Momentum
×10%2.5
▲ Momentum yields the fewest points per weight, the pillar with the most headroom.
30-day score Δ–no comparable history
30-day rank Δ–no comparable history
Change types · 180 d1 / 4momentum 25
Local rivals · 25 mihow chosen
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1,945 IT service providers within 25 miBasemap © Esri, HERE, Garmin, OpenStreetMap contributors
Claim · free · local benchmarkPreview
rivals by score band · gap to nearest higher / lower · counts, locked rows are previews, not published facts
02

Signal feed

2 events · 26 wks ending Sep 25, 2026
Activity · returned samplelatest week: 2 events
Counts the returned sample; empty weeks do not prove complete monitoring coverage.
Sep 25, 2026
SEO MovementOrganic Traffic: 552 to 434
small
Sep 24, 2026
Website changedtitle changed: 'Your managed connectivity provider | SmartChoice Skip to con' -> 'Your managed connectivity provider | SmartChoice Skip to con'source: their website
recorded
Signal planSignal plan · full rival watch: every change at every nearby rival.See the Signal plan
03

Reputation

Google · 71 reviews
4.8
Listing: SmartChoice Communications · Telecommunications service provider · Maps ↗review velocity: 2 in the last 365 days
Distribution · listing sample of 71
4
1★
0
2★
0
3★
1
4★
66
5★
4–5★ 67 · 94.4% 3★ 0 · 0.0% 1–2★ 4 · 5.6%, not the same population as the 71 reviews
What reviewers mention
not observed
Listings
not observed
SentimentMixed
HoursMon–Sun Open 24 hours
Other sources · BBB: not observed · Facebook rating: not observed
04

Services and offer

from their site
CCompliance
VVoIP and UCaaS
Industries
ConstructionFinanceHealthcareLegalNonprofit
Availability
24/7 support claimed their site
Guarantees
not observed
Compliance
HIPAAPCI DSS
Works with
not observed
Partners
not observed
05

Web & search

MSPSIG.RPT search scan · technical record
Organic visits~434/ month est.
Domain authority27/ 100
Top keywords · position
Organic keywords, top keywords, backlinks, referring domains and paid search: Signal plan. Owners see their own.
Website technology
.netAosAkismetAmazon AWSAmazon SesAmazon Simple Email ServiceApple Business ManagerApple School ManagerApple IosAsanaAtlassianBert
▸ Open technical record · web maturity 90 / 100
SEO15/15
Blog15/15
Pricing0/10
Reviews10/10
Socials10/10
Longevity10/10
Email Auth15/15
Site Depth10/10
Brand Assets5/5
unmeasured components: none
Performance · SEO · Accessibility17 · 92 · 89
Email authSPF · DKIM · DMARC p=none
CDNCloudflare
Hostingnot observed
Blogactive
Subdomains60
Security headersF
06

Record & location

HQ
5 mi10 miHQMap of SmartChoice headquarters in New YorkHeadquartersBasemap © Esri, HERE, Garmin, OpenStreetMap contributors
SmartChoice website snapshot
Website
Location
33 E 33rd St #1108, New York, NY 10016
Founded
1998
Staff
205 staff · national median 10
Languages
English
Annual revenue
$10M to $50M · range · exact estimate on the Signal plan
NAICS
54151, 5171
Also from
not observed
States served
not observed
07

People & hiring

9 tracked · 0 leaders
Staff by department
Sales
14
Engineering
12
Operations
11
Support
8
Information Technology
6
Accounting
5
Education
2
Marketing
2
Hiring · 0 open roles
0job postings in 90 days
Job postings: not observed
Careers page ↗
08

Recognition, news & about

public sources
Awards & rankings
not observed
Peer mentions in 90 days: 0 · BBB: not observed
In the news
not observed
Aboutnot observed
Leadership
not observed
0 joined and 0 left in 90 days
Service areas
not observed
Partner badge
not observed
09

What they say about themselves

site quotations · unconfirmed
Availability

“Become a partner Extend your offering with enterprise-grade voice and connectivity solutions, backed by our 24/7/365 support, based in the U.S.”

“Our portfolio spans WAN/LAN architecture, SD‑WAN, Wi‑Fi design, structured cabling, physical security solutions, and fully managed network operations supported by 24/7/365 U.S-based teams.”

“We unify communication infrastructure across complex enterprise ecosystems while providing white glove service and 24/7/365 U.S.-based support.”

up to three quotations per category
10

Frequently asked questions

reuses public facts · FAQ schema
Where is SmartChoice located?

33 E 33rd St #1108, New York, NY 10016.

How many people work at SmartChoice?

SmartChoice has 205 staff.

What services does SmartChoice offer?

Compliance, VoIP and UCaaS.

What compliance frameworks does SmartChoice serve?

HIPAA, PCI DSS.

How does SmartChoice rank among IT providers in New York?

#11 of 1,069 observed providers in New York; #216 of 46,016 nationally.

Is SmartChoice claimed on MSP Signal?

Not claimed.

Claimed · not shown (unclaimed) · Verified data · conditional on field sources · Registered entity · conditional on legal-entity nameLast observed Sep 24, 2026 · Citation: SmartChoice company profile · https://mspsignal.com/msp/smartchoice
Correct this recordClaim this company