MSP SignalBETA
Company record · observed Oct 19, 2026 · confidence 0.50
UnclaimedIT consultingFounded 20071,200 staffLocal
WillowTree logo

WillowTreeIT service provider profile · Charlottesville, VA

Charlottesville, VA · localwillowtreeapps.com ↗(888) 329-9875
Ownership: AcquiredPublic: NoTicker: not observedAcquisition: not observedClosed: not observed
MSP score · confidence 0.50
65.7OF 100
30-day change: not observed · No changes detected in the last 180 days.
National rank#3,072of 46,016 · top 7%
VA#168of 2,352 · top 8%
Charlottesville#5of 27 · top 19%
Organic ~78/moSecurity headers BDomain 16 yrsNAICS 54151

MSP Signal ranks WillowTree #3,072 of 46,016 IT service providers nationally. WillowTree is an IT service provider in Charlottesville, VA, founded 2007, with 1,200 staff. It offers Strategy, Design, Engineering.

Source: MSP Signal, WillowTree company profile, Oct 19, 2026, https://mspsignal.com/msp/willowtree

01

Score breakdown

5 pillars · weighted · 65.7 / 100
REPUTATION67PRESENCE86CREDIBILITY45SCALE100MOMENTUM0Local median overlay: not observed · how the score works
Weighted contribution · how 65.7 is builtscore × weight = points
65.7of 100 · 34.3 unearned
0255075100
PillarScore / 100WeightPoints
Reputation
×30%20.2
Presence
×25%21.6
Credibility
×20%9.0
Scale
×15%15.0
Momentum
×10%0.0
▲ Momentum yields the fewest points per weight, the pillar with the most headroom.
30-day score Δ–no comparable history
30-day rank Δ–no comparable history
Change types · 180 d0 / 4No changes detected in the last 180 days.
Local rivals · 25 mihow chosen
5 mi15 mi25 mi1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell1 provider in this cell2 providers in this cell3 providers in this cell3 providers in this cell4 providers in this cell14 providers in this cellWILLOWTREEPROVIDERS PER CELL114
33 IT service providers within 25 miBasemap © Esri, HERE, Garmin, OpenStreetMap contributors
Claim · free · local benchmarkPreview
rivals by score band · gap to nearest higher / lower · counts, locked rows are previews, not published facts
02

Signal feed

2 events · 26 wks ending Oct 1, 2022
Activity · returned samplelatest week: 1 event
Counts the returned sample; empty weeks do not prove complete monitoring coverage.
Oct 1, 2022
Website changedMerger / Acquisitionsource: their website
recorded
Oct 1, 2018
Website changedVenture (Round not Specified)source: their website
recorded
Signal planSignal plan · full rival watch: every change at every nearby rival.See the Signal plan
03

Reputation

Google · 0 reviews
–
Listing: not observedreview velocity: not observed
Star distribution: not observed
What reviewers mention
not observed
Listings
not observed
Sentimentnot observed
Hoursnot observed
Other sources · BBB: not observed · Facebook rating: not observed
04

Services and offer

from their site
SStrategy
DDesign
EEngineering
AAI Integration
MMarketing
DDigital Product Development
Industries
TelecommunicationsHealthcareFinancial ServicesConsumer GoodsStreamingBanking
Availability
not observed
Guarantees
not observed
Compliance
not observed
Works with
not observed
Partners
Microsoft
05

Web & search

MSPSIG.RPT search scan · technical record
Organic visits~78/ month est.
Organic keywords250national median 49
Domain authority–/ 100
Backlinks–
Paid searchNoneobserved
Top keywords · position
not observed
0 rows shown · shorter bar = higher
Website technology
AIAdobeAmazon AWSAmazon SesAmazon Simple Email ServiceAndroidAnthropic ClaudeAppiumApple Business ManagerApple School ManagerApple IosAtlassian
▸ Open technical record · web maturity 85 / 100
SEO15/15
Socials10/10
Longevity10/10
Email Auth15/15
Site Depth0/10
Brand Assets5/5
unmeasured components: reviews, pricing, blog
Performance · SEO · Accessibility42 · 85 · 100
Email authSPF · DKIM · DMARC p=quarantine
CDNCloudflare
Hostingnot observed
Blognot observed
Subdomainsnot observed
Security headersB
06

Record & location

HQ
5 mi10 miHQMap of WillowTree headquarters in Charlottesville (approximate HQ area)Approximate HQ areaBasemap © Esri, HERE, Garmin, OpenStreetMap contributors
WillowTree website snapshot
Website
Location
1835 Broadway St
Founded
2007
Staff
1,200 staff · national median 10
Languages
English
Annual revenue
$140.0M · estimate
NAICS
54151, 541810
Also from
not observed
States served
not observed
Headcount change
6 mo -3.6% · 12 mo -41.2% · 24 mo -47.6%
07

People & hiring

1 tracked · 0 leaders
Staff by department
Engineering
177
Arts And Design
25
Human Resources
9
Marketing
8
Operations
8
Finance
4
Business Development
4
Support
3
Hiring
0job postings in 90 days
Job postings: not observed
Careers page ↗
08

Recognition, news & about

public sources
Awards & rankings
not observed
Peer mentions in 90 days: 3 · BBB: not observed
In the news
not observed
Aboutnot observed
Leadership
not observed
Service areas
not observed
Partner badge
not observed
09

What they say about themselves

site quotations · unconfirmed
Site quotations: not observedup to three quotations per category
10

Frequently asked questions

reuses public facts · FAQ schema
Where is WillowTree located?

1835 Broadway St.

How many people work at WillowTree?

WillowTree has 1,200 staff.

What services does WillowTree offer?

Strategy, Design, Engineering, AI Integration, Marketing, Digital Product Development.

How does WillowTree rank among IT providers in Charlottesville?

#5 of 27 observed providers in Charlottesville; #3,072 of 46,016 nationally.

Is WillowTree claimed on MSP Signal?

Not claimed.

Claimed · not shown (unclaimed) · Verified data · conditional on field sources · Registered entity · conditional on legal-entity nameLast observed Oct 19, 2026 · Citation: WillowTree company profile · https://mspsignal.com/msp/willowtree
Correct this recordClaim this company