
Published 2026-10-25
IT Companies in Wisconsin: What the Listings Show
Wisconsin has 609 published IT service providers, with Madison, Milwaukee, and Green Bay leading the state's metro distribution.
The live directory
This article is a frozen measurement. The directory page for Wisconsin is live and re-ranked continuously.
Browse providers in Wisconsin ▸| Measure | Wisconsin | United States | Comparison |
|---|---|---|---|
| Listed providers | 609 | 46,888 | 1.3% of US |
| Median staff | 10 | 9 | Larger |
| Have a Google rating | 57.6% | 44.9% | Above |
| # | City | Providers | Count | % of state |
|---|---|---|---|---|
| 01 | Madison | 87 | 14.3% | |
| 02 | Milwaukee | 67 | 11% | |
| 03 | Green Bay | 35 | 5.7% | |
| 04 | Brookfield | 30 | 4.9% | |
| 05 | Waukesha | 20 | 3.3% | |
| 06 | Appleton | 15 | 2.5% | |
| 07 | Wausau | 14 | 2.3% | |
| 08 | Eau Claire | 12 | 2% |
Wisconsin has 609 published IT service providers listed in the current directory, part of a national dataset covering all 50 states with 46,888 total providers. That places Wisconsin's share of the national listing count at a fraction of the overall pool, consistent with a state of its population and business density rather than one of the top-concentration states.
For context, the states with the highest provider counts nationally are CA, TX, FL, NY, and VA. Wisconsin does not appear in that top tier, but its 609 listings still represent a sizable pool of IT service providers for companies and organizations in the state looking for technology support, whether for infrastructure, managed services, or project-based work.
Where Wisconsin providers are concentrated
The top cities for IT service providers in Wisconsin are Madison, Milwaukee, Green Bay, Brookfield, and Waukesha. This ordering reflects Wisconsin's two largest metro economies, Madison and Milwaukee, as anchor points for the state's technology services sector, with Green Bay representing a smaller but still notable concentration further north, and Brookfield and Waukesha reflecting the broader Milwaukee metro's spread into surrounding suburbs.
This pattern is typical of how IT service providers cluster around state capitals and the largest metro population centers, where business density and demand for technology services are highest.
Ratings and review coverage
Of the 609 Wisconsin providers in the listing, 351 have a Google rating attached. That means a majority of listed providers carry some public rating signal, which is a useful starting point for anyone comparing local options, though it also means a meaningful share of providers in the state have no rating data at all in this dataset.
Among Wisconsin providers with a rating, the median Google rating is 4.92. That sits close to but slightly below the national median rating of 5.00 across all providers in the dataset. The gap is small, and both figures sit at the high end of the ratings scale, which is typical in directories of professional service providers where review volumes per listing tend to be modest and skew positive.
Company size signals
The median headcount among Wisconsin's listed IT service providers is 10 employees. That is slightly higher than the national median of 9.0 employees across all 46,888 listed providers. In practical terms, this suggests that the typical IT service provider in Wisconsin, as captured in this dataset, is a small business, consistent with the broader national pattern where most listed providers are small and mid-sized operations rather than large enterprises.
What this means for the state's listing profile
Taken together, the numbers describe a state with a modest but real presence of IT service providers, concentrated in its major metro areas, with rating and size patterns that closely track the national dataset. Wisconsin's 609 providers sit within a national directory spanning all 50 states and 789 metros, and nothing in the state-level figures suggests Wisconsin stands apart from typical patterns seen elsewhere, apart from its specific city concentrations in Madison, Milwaukee, Green Bay, Brookfield, and Waukesha.
For anyone using this data to understand the landscape of IT service providers in Wisconsin, the key figures are straightforward: 609 total listed providers, a median rating of 4.92 among the 351 with rating data, and a median employee count of 10. These numbers offer a snapshot of scale, location concentration, and general business size for the state's listed technology service sector, without implying anything about the quality or suitability of any individual provider.
How each number was measured (15)
- State Name
- Wisconsin
- Top States
- CA, TX, FL, NY, VA
- Signals 30d
- 11,237
- With Pricing
- 1,506
- Median Rating
- 5.00
- Metros Covered
- 789
- States Covered
- 50
- Published Total
- 46,888
- Median Employees
- 9
- State Top Cities
- Madison, Milwaukee, Green Bay, Brookfield, Waukesha
- With Google Rating
- 21,056
- State Median Rating
- 4.92
- State Published Total
- 609
- State Median Employees
- 10
- State With Google Rating
- 351
Cite this
MSP Signal, "IT Companies in Wisconsin: What the Listings Show", measured 2026-10-25. https://mspsignal.com/msp-trends/it-companies-in-wisconsin-listings
